Practical Regression

Correlation &Simple Linear Regression Analysis One of major analytic (predictive) models Most widely used & well known statistical modeling tool Linear regression Response variable is continuous The standard – ordinary least squares regression Simple (one response variable & one explanatory variable) Time series analysis Multiple (one response variable & multiple explanatory variables Logistic regression Response variable is categorical (usually binary) Nonlinear regression More complex (but less reliable) data fitting

List of Academic Research Topics

When you enroll in university, faced with coursework and assignments are not the only challenges students have to deal with. At the university level regardless of location, long essays, thesis writing and dissertations are 95% compulsory for students to write before developing. Most students are so overwhelmed and worried about their homework and tests that they lack direction and don’t even know how to pick the best topic for thesis that will also work with their writing style. With Ferdsilinks always ready to help students, we have develop a list of topics across fields to help you.

The Influence of Public Procurement Procedures on the Execution of Contracts in Cameroon

The effects of bank lending on the profitability of commercial banks in Cameroon.

The effect of gender discrimination on the performance of employees. The case of Cameroon Development cooperation

 The extent to which the decentralization policy in the Ministry of Basic Education is being implemented by councils in Cameroon.

The role of accounting information system on the performance of small and medium size enterprises in Buea Municipality.

The effects of loan defaults on the profitability of MFIs in Buea.

The influence of advertising on consumer behaviour.

The effect of mobile money services on the growth and development of small and medium size enterprises

Investigate the comparative impact of e-banking and traditional banking on banks performance.

The effect of goal orientation on the acquisition of reading skills among primary school pupils in Cameroon.

The extent to which the use of Information and Communication Technologies (ICTs) in organising and disseminating information in academic libraries impact on students’ academic activities

Teacher’s perception of students with dysgraphia and its effect on their academic performance.

Management and Planning of Restituted Land in Buea Sub-Division of the South West Region of Cameroon.

Effects of school culture on job satisfaction and teachers’ commitment.

Principals’ use of ICT in effective administration in public secondary schools.

Effect of induction on employees’ performance the case of telecommunication companies.

Work Life Balance Practices and Employee Performance

The impact of credit risk management on the financial performance of microfinance.

Social media practices and social relations among students of higher institutions in the University of Buea.

The influence of procurement practices on organizational performance: the Case of Brewery Retail Businesses in Buea.

The effect of customer satisfaction on the social performance of microfinance institutions in the Fako Division.

Investigation of inventory management is a significant tool for optimizing profitability in the Cameroon Development Corporation (CDC)

Business Analytics and Business Performance

The use of business analytics has grown in popularity as more companies around the world recognize the power and value of data for improving decision-making and automating operations. The importance of business analytics in driving growth has prompted companies across a wide range of industries to invest in the data related technologies and hire data analysts/data scientists, which allows them to make more accurate decisions, outperform competitors, and enter new markets, among other things. According to the International Data Corporation (IDC, 2021), the banking, industrial, and professional services sectors out invested all other businesses in data analytics, accounting for a third of overall spending in 2021.


Do you have any idea why? What if you could look back on the performance and outcomes of your company in the past and use that information to plan for the future? That is essentially what business analytics aims to achieve. Business analytics includes data analysis to build prediction models, as well as the application of optimization tactics and communicating the results to employees and customers. It takes a data-driven approach to the business world, generating business insights using statistics and data modeling.
There’s no way your company’s performance won’t improve in all areas if you use various types of analytics.
Types of Business Analytics
To better understand and grow their operations, businesses can employ four main types of business analytics.
Descriptive analytics—is one of the most basic types of analytics, providing data on what has happened or is happening currently. Sales numbers and social media involvement are examples of descriptive analytics. I often refer to it as “understanding the current state of the business” (state of the problem).
Diagnostic analytics, on the other hand, looks at data to figure out what’s causing a problem or what the state of a business problem was in the past (unveiling the source of the problem or what did not go well).
Prescriptive analytics—recommends a course of action or plan for achieving a goal based on a number of data elements such as available resources and previous performance. Measures are taken based on diagnostic and descriptive analytics to generate recommendations that, if followed, result in the desired outcome.
Predictive analytics uses techniques like machine learning and artificial intelligence (AI) algorithms to predict future events like how a product will sell or who will buy it. The main benefit is that we can predict what will happen or decide what should happen based on the prescriptive measures.
One or all of these forms of analytics may be used, depending on your company’s aims.
In today’s business world, every firm is looking for a way to improve the efficiency of their decision-making process, and business analytics is the best (SOS) solution. You may begin using data analytics today, regardless of your industry or sector: banking, finance, healthcare, agriculture, education, government, large and small organizations. Business analytics is unique in that it can be applied to a wide range of scenarios and is crucial.

Companies employ business analytics to make data-driven decisions. Business analytics gives companies a clear image and insight into how they may increase their efficiency by streamlining and automating procedures. It’s no surprise that data-driven companies who use business analytics outperform their competitors. This is because business analytics insights enable them to comprehend why specific results are obtained, investigate more effective company operations, and even forecast the likelihood of specific outcomes.
In a nutshell, business analytics assist in
• Business analytics can help companies make better, more informed decisions and achieve a range of goals. By utilizing data, businesses can gain a deeper understanding of consumer behavior.
• Gain a better understanding of their competitors;

• Recognize market trends.
• Goals should be measured in terms of achievements.
• Simplify your procedures.
One of the most obvious advantages of business analytics is that it aids in the gathering of critical company information. This is performed by providing the necessary information to work with. This not only improves the efficiency of decision-making, but it also makes it simpler.
One of the things that business analytics may help any organization achieve straight away is efficiency. Since its inception, business analytics has played a critical role in assisting firms in improving their efficiency. Business analytics gathers a large amount of data in a timely manner and in a format that makes it easy to evaluate. This allows businesses to make better decisions faster.
Business analytics can help you reduce risk. It can help businesses reduce short- and long-term risk by assisting them in making the best decisions possible based on readily available data such as client preferences, trends, and other factors.

Without a doubt, business analytics has changed the nature of businesses and how they operate. Its importance cannot be overstated, and with an increasing number of businesses relying on it for decision-making, your company should consider incorporating it if it hasn’t already.

Ferdsilinks can help you today make the best from your data. Contact us today for consultancy services in the field of data

Why is Customer Survey Important for Your company?

One of the reasons for customer satisfaction surveys is to identify the pain point of the client and fix it. This if done enables the customer to come again and again. Today, beyond the brand, customer satisfaction is one of the key brands strategizes companies use to differentiate themselves in a crowded, fast-changing, and competitive business environment. Today, the brand with the best customer experience usually wins.

According to Qualtrics.com, “High levels of customer satisfaction … are strong predictors of customer and client retention, loyalty, and product repurchase.” This means we could help improve client retention through customer satisfaction.

In a previous article, we examined why Net Promoter Score (NPS) is essential for identified promoters from distractors as well passive clients to boost customer retention. https://ferdsilinks.com/ferdsilinks-customer-satisfaction-survey-results-thus-far/

If you think, poor customer experience has no effect again, think again. According to research, poor customer satisfaction can actively harm your brand. An average customer will tell 16 other people about a poor customer experience from your brand, and it takes brands an average of 12 positive experiences to make up for one unresolved negative experience. This shows, understanding what drives your companies.

image source: https://www.google.com/search?q=why+customer+survey&client

Some key customer survey best practices

The efficacy of your customer satisfaction data relies on getting honest and accurate answers from your customers. Generally, expect some people to tell lies but often a small number if the questions are well formulated. Issues of beliefs and behaviour are common examples. To improve on honest responses, ensure the following:

  • Keep it short
  • Only ask questions that fulfill your end goal
  • Construct smart, open-ended questions
  • Ask one question at a time
  • If using a rating scale, make it consistent

The use of surveys to collect customer feedback has exploded in the past few years. You can gather great insight from a customer feedback survey and leverage that information to improve your product by using a few simple tricks of the trade. As findings have shown, 80% of companies that see year-over-year growth use customer surveys to collect customer experience data and make decisions informed by data.

Wondering how to conduct customer research, Ferdsilinks Research Team is here to assist you.

Data Analysis Services: A Plus to your Organisation

Data analysis services allow businesses, students, and researchers to get their data collected, processed, and presented to them in the form of actionable insights from the patterns identified. A good analyst has the potential to help companies avoid investing in projects without the available market; expand into new markets and explore opportunities. With the rise of social media, data analysis has moved from a few companies to the world of small businesses, individuals, and governments. Getting the right data analysts to save millions from being wasted and analysts with experienced is the way out.

With 7 years of experience in data and data analysis, Ferdsilinks is a reliable outsourcing partner for companies that want to gain quick, frequent, and flexible analytical insights out of their data. Ferdsilinks Research delivers analytics results in different forms: spreadsheets, reports, and within a short period as need be.

Data analysis services, a must for companies today

A #company that uses #data #analysis #services benefits include faster data analysis and #reporting, revenue increase, reduction of operational costs, and reduction of churn rate.

Visit or contact us today: +237 652002630

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